Posts from ‘LALY Coverage’
34th America’s Cup!
Ah… Yes! It’s our favorite time of the year. In August the bay becomes the worlds battle ground and the epic splashes, waves, and events unfolds before our very eyes in San Francisco. This year LALY designs is proud to announce our involvement with the 34th America’s Cup!!
We will be Ustreaming the LALY girls starting this Friday on a yacht in our best America’s Cup outfits! I’ll keep you guys updated by posting the live Ustream both to the blog, and on our facebook fan page — so make sure to add us if you haven’t already and check out all the fashion, fun, and yachts!
And for all of you who will be around, you can also check out the events for yourselves in the Marina Green area of San Francisco between August 21-26 or watch the America’s Cup live stream starting on Thursday August 23 found on their direct site. www.americascup.com.
Feast your eyes on our gorgeous bay and some well dressed boats and trophies…
Oracle USA
Looks Great, PRADA!
We are thinking pink with LALY wrapped around the next one?
FASHION on a boat
Did you know the America’s Cup trophy is 160 years old?
Did you know the America’s Cup trophy is 160 years old?
Stay tuned for our LiveStream this Friday!!!
XOXO,
Laly Gals
Fun facts about our friends at GUCCI. On the final day of Fashion Week in Milan, some three hours by car to the north, the company loaded editors from around the world onto a Gucci express, a fast train that shuttled them to Florence to preview the first ever fashion museum, which opens to the public on Sept. 28. What a coincidence that the opening falls on yes “LALY’s” birthday!!!! (The museum will be open almost daily, and half the €6 admission, about $8, will be donated to a fund to help Florence preserve its historical treasures.)
GUCCI Museo
The Black and White Ball was a night of enchantment and magic.
The biennial bash brought performances by Paul Simon (backed by the San Francisco Symphony Orchestra), Cyndi Lauper, The Wallflowers, Janelle Monae and DJ Masonic. The Black & White Ball consisted of a decked out City Hall with a full light show, concert performances, and confetti surprises. A full array of hors d’oeuvres were served from any cuisine one’s heart desired, ranging from sushi to chocolate covered strawberries.
Wine and bubbly was flowing and the hall was filled with present-day and aspiring fashionistas and dapper dressers… But what made this night special was the cause behind all of the “hoopla” of the event:
The Black and White Ball benefits the Symphony’s music education programs, which serve over 75,000 students in the Bay Area elementary, middle, and high schools each year. The event helps continue this musical legacy for San Francisco’s youth.
LALY designs would like to continue to support this cause.
Starting Friday 6.8.12 at 10 am, we will be auctioning off this beautiful piece of jewelry from the same designer that brought us the Laly Designs Zoë Hong Black & White evening gown.
LALY designs & SF Symphony Auction Piece
Thank you to our partners at the San Francisco Symphony and our beautiful inspiration that night!
Fashionista's brought their best LALY looks to San Francisco's favorite stairways
SF GQ's brought better than James Bond looks
And LALY designs brought you The Zoe Hong Black & White evening gown
Black & White Charity continues...
LALY designs was featured in GEV Magazine Issue 3.0
We are very excited to announce our four page spread in GEV Magazine’s Glamour Issue
which includes Laura Moreno as the ‘featured fashionista’ for their Glamour issue,
along with an exclusive interview with Laura Moreno
on her background, aspirations, and favorite things in life
Here is a mini sneak peak!
Full page feature on one of our LALY fashion shows
Sneak Peak interview
For your personal print copy sent to your home please visit: http://www.magcloud.com/browse/issue/392800
Stay tuned we will have our press page included to the LALY site shortly!!!
Last week Laura Moreno was featured in Apparel News as fashion and retail tech’s hottest start-up, especially for investment.
Laura Moreno says “the female demographic is a driving force.”
Laura Moreno is quoted in Apparel News!
Female focus
Fritz Lanman, a founding investor in Pinterest and co-founder ofJNSQ, a mobile fashion magazine and publishing platform, said the popularity of fashion tech businesses is, in part, due to fashion and apparel representing such a valuable core demographic.
“Women 18 to 50, especially those into luxury, comprise a hugely disproportionate percentage of GDP,” Lanman said.
Laura Moreno, founder and president of Laly Designs, a San Francisco company that sells apparel online and helps designers with social commerce and marketing, also said the female demographic is a driving force.
“There’s always one sector that’s ‘hot’ right now for investors, and I believe it really started with the focus on mom businesses, specifically with the sale of Diapers.com to Amazon. When that occurred, investors started to really take the mom- and female-focused business much more seriously,” Moreno said. “You then saw the infusion of capital into female businesses such as Plum District, KiwiCrate, Citrus Lane, and then into the female fashion business with companies like ModCloth and …Rent the Runway. There’s also a big push in Silicon Valley to invest in more female-run companies.”
A while back we had the chance to share our favorite designs and inspiration for life at Decades with you.
We showed you how we can mix music, dance, fashion, and art from Decades past.
After Decades we saw this theme re-visted in a larger scale with Jean Paul Gaultier.
His designs were presented as profound artwork in his 2012 exhibition.
jean-paul-gaultier-couture-art-fashion
Incorporating art and fashion, while finding inspiration from one another is common ground for all great designers.
Marc Jacobs once said
”" I look for a fresh spirit each season, but you never know what will set you off.
When you are in touch with yourself and receptive to new things, that’s really how anyone gets an idea.”"
Marc-Jacobs Exhibit at Louis Vuitton
Les Arts Decoratifs To Honor Marc Jacob’ Work At Louis Vuitton is an
example of how designers inspire each other
This image is a collision of art and fashion. Jacobs has explained how he comes up with so many different collections each year,
explicating it’s important that he pays attention to his surroundings.
In fact, he pays such great attention that he was able to make vandalism
into “Art by Jacobs” shirts for $689.00 a pop!!
MARC JACOBS ART SHIRT
To all you fashion designers out there, remember to keep your head up for all
opportunities and your mind open to art. :0)
Laly Team will be there!!!!
I’m SO excited for this event tomorrow night. I plan to head over to the salon at 3 to have my hair styled by their amazing team of stylists and then mingle with old friends and cocktails! Can you think of a better way to spend your hump-day? Come join me!
This event is available to the public and we hope that all you hair and beauty lovers will be there (boys are invited too)! Some of our former LALY talents that have been with us through the milestones of LALY designs will be attending (and modeling!!) as well. Can’t wait to see you Anna, Michelle, and Hang!!!
ANA from LALY glam rock! Bringing it back!
Hang graciously hosted our private trunk show and is wearing LALY designs!
Michelle takes it back to LALY's glam rock days in this LALY designs outfit!
The LALY designs team headed out to the city of angels last weekend and caught some of Brandi Shawnell of Shawnell O’shea Swimwear and Brad Carrick of SOLZ newest looks in the sunlight on a boat, provided by Newport’s Balboa Bay Club.
The day started at Standard in Downtown LA, where one of Kim Kardashian’s favorite makeup artist performed her waterproof magic on our models. Here is a clip from our LALY live stream, where the expert herself tells us how makeup is best done for a shoot on the water: Kim K’s Makeup artist gets LALY models ready for the shoot.
When we got to the bay club, our yacht was patiently waiting for our departure…
Thank you Balboa Bay Club for the beautiful Yacht!!!!
Wanna know what went down on the boat? Check out our man Jojo Serina’s photography:
Sara wearing Shawnell O'Shea Swimwear
This is available through Laura Moreno at Laly@lalydesigns.com!
Did you know that SOLZ shoes are waterproof?
White SOLZ go with everything, even a hot pink retro style O'shea Swimsuit!
Yeka looks gorgeous in the Jet Setter Monokini!
I consider myself very lucky to understand Daniela Cunha Lay personally because she is not like any other artist, designer, or even human being out there. Daniela Cunha Lay’s creativity is raw and beautiful. In my opinion her style of work is intoxicating and dark, but her intentions are pure and honest. She carries a heavy soul and each time she lifts a paint brush, her emotions translate into genuine masterpieces. Her work is always filled with the deepest of emotions…
Daniela is the face in front of and behind DCL Street Wear
She is a painter, driver, artist, lover, story teller, creator. She brings us Studio DCL live as of midnight today for SPRING 2012 Issue of LIKE Magazine. The LALY team is truly proud to see one of our own create so much in such a short period of time.
“My love for art has always been stronger than me.”
It’s refreshing to meet an artist with so much determination, focus, creativity and passion in the Bay Area. In her interview with LIKE Magazine she explains her obsession with art, and says that at times art takes full control of her time and attention. She can spend over 16 hours at once, merely perfecting her expertise. Well from what we see, it’s well worth the time put in Daniela, so keep going!
DCL Street Wear Magazine shoot with LIKE Magazine
So seductive...
All signs point to DCL Street Wear
The purpose of DECADES was to bring SF much more than just a fashion show, we were determined to show how naturally different artists can collaborate together. From several months back, the LALY team and myself had the vision to make this show very different. Our first priority was to bring our cutting edge designs right to the runway. Secondly, we were willing to do whatever we could to make this event aesthetically gorgeous in every way possible. We started to do our homework early by dissecting fashion shows around the world from Milan, London, Tokyo, and Paris. During our search LALY designs was invited to the Mercedes Benz Fashion Week of events!
Laura Moreno and myself packed our bags
and headed straight to the fashion capital of the world
New York, New York.
LALY designs in NYC Fashion Week
After attending dozens of high profile fashion shows from some of our role models like Vera Wang, Narcisso Rodriguez, and Naeem Khan, mingling amongst celebrities and talents at their fashion parties, and exchanging SF/NY strategies, we came back INSPIRED to put on one hell of a show for the San Francisco world of fashion.
BlueSkyStudio was quickly transformed into LALY stomping ground!
DECADES was an inspiration of life! Throughout the night we celebrated the collaboration and union of music, dance, technology, art, entertainment with fashion while six of our seven designers showcased their work down the runway.
Showing off my LALY program right before I open the doors, wearing DCL street wear shirt.
The seats were sold out and we had over 200 + attendees consisting of press, journalists, bloggers, investors, and local SF fashionistas waiting to come in.
MUSIC
David Kim on the Electric Violin
LT performs her solo cover by Beyonce while wearing Victor Tung attire, Earths Ellement earings, and deeFind boots
DANCE
Professional dancer, Maria Benjamin performs a beautiful piece before the show
TECHNOLOGY
Models walked right off the runway into an advanced photo shoot consisting of patented one of a kind equipment - Light Grid.
Shawnell O'shea Swimwear in the Lightgrid at DECADES
Jenn L posing in lightgrid wearing DCL street wear (available to buy on LALY designs platform soon)
Vanessa in Black Iris Creations in the lightgrid
ART
Live Art by Daniela Cunha Lay of Studio DCL (coming to LALY site soon!)
ART by Studio DCL (coming to LALY designs soon)
DCL work completed at LALY designs DECADES show
ENTERTAINMENT
Such a great spokesperson that John Hilton!
Laura Moreno, Founder and President of LALY designs speaks a little about her inspirations for the show and future of LALY designs
DESIGNERS
Aglaya in Shawnell O'Shea Spring 2012 Swimwear collection (coming to LALY site soon)
Annette wearing Shawnell O'Shea spring 2012 Swimwear Collection (coming to LALY site soon)
Alisha in DCL street wear (coming to LALY site very soon)
Jenn in DCL street wear (coming to LALY site very soon!)
Kaila wearing Victor Tung Couture Spring and Summer 2012 Line. Email laly@lalydesigns.com if you want this look today!
Aubrey wearing Victor Tung Couture Spring and Summer 2012 Collection (Email Laly@lalydesigns.com for purchase)
Annette is wearing Victor Tung Couture Spring and Summer 2012 Collection (Contact Laly@lalydesigns.com for purchase)
Model in deeFind Spring and Summer 2012 Collection. Email laly@lalydesigns.com.
deeFind shoes spring and summer 2012 collection. Will be available at lalydesigns.com soon! Email laly@lalydesigns.com if you want to purchase now!
Leslie wearing Black Iris Creations. Email laly@lalydesigns.com for your custom look
Aglaya wearing Black Iris Creations. If you would like your own personal look today, please email laly@lalydesigns.com.
Izumi wearing a beautiful Black Iris Creations! Email Laly@lalydesigns.com for your unique and custom made look today.
and last but not least we had SOLZ shoes on display throughout the night which can be found at lalydesigns.com!
Solz shoes available at lalydesigns.com
To purchase any of the looks from the runway and inquire about more looks
please email laly@lalydesigns.com and visit lalydesigns.com. Thank you!
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